THE COMPANY: BIRDY GREY (www.birdygrey.com)
Birdy Grey is a direct-to-consumer brand whose mission is to celebrate and elevate friendships during one of the most important milestones in a person’s life: THE WEDDING.
Founded in 2017 by best friends Grace Lee (CEO & Founder) and Monica Ashauer (President & Co-Founder), Birdy Grey offers affordable bridesmaid dresses starting at $100, and fun gifts and accessories for everyone in the bridal party. Brides and bridesmaids alike count on Birdy Grey for their most important day—so much so that we’ve dressed over half a million bridesmaids (and counting) in less than 5 years.
THE OPPORTUNITY: Art Director/Designer (freelance to perm)
REPORTS TO: Creative Director
LOCATION: Los Angeles, CA
Birdy Grey is seeking an Art Director/Designer for an exciting new project. We're on the lookout for someone who thrives in the world of visual storytelling and is passionate about shaping brand identities. As an AD/Designer, you'll play a pivotal role in creating a new brand identity, and develop and execute eye-catching campaigns across various platforms.
SCOPE OF RESPONSIBILITIES
- Develop a complete brand identity including concepts, framework, and guidelines.
- Lead major campaign development from concepts to execution.
- Ensure all creative work meets brand guidelines, reflects our customer's taste in design & fashion trends, and is grounded in an ongoing awareness of our competitive landscape.
- Pitch creative ideas effectively to gain support from leadership.
- Direct casting, styling, and hair & makeup for shoots, both on location and in-studio.
- Manage pre and post-production tasks, including retouching and color correction.
- Collaborate with creative and product teams to align on design strategy.
- Research new fashion trends, promotional ideas, and digital content to drive innovation.
- Inspire others through innovative design approaches and ideas.
- Leverage a deep understanding of design systems, grids, color, typography and photography to deliver clear and powerful messages.
- Plan, prioritize, and produce a high volume of work – taking ownership from start to finish.
- Meet deadlines and proactively communicate the status of projects to partners and leaders.
- Bring energy & enthusiasm to the team through celebrations, mentoring, volunteering and fundraising events.
THE RIGHT CANDIDATE: QUALIFICATIONS & PERSONAL ATTRIBUTES
EDUCATION: Bachelor’s Degree Required
EXPERIENCE / REQUIREMENTS:
- 6+ years of design experience in lifestyle/fashion, advertising, or related field
- Portfolio demonstrating design advertising excellence
- 3+ years in photo art direction
- 2+ years of management experience
- DTC apparel experience, preferably in a menswear or womenswear brand
- Experience working with package design
- Expert in Adobe Creative Suite, Figma, and Google Suite
- Strong organizational skills and attention to detail
- Excellent verbal, written, and interpersonal communication skills
- Strong analytical skills with the ability to perform data deep dives to surface actionable insights
- Proactive problem solver with the ability to troubleshoot and/or escalate issues effectively
- Hard working and willing to roll sleeves up – no job is too big or too small
- You have an entrepreneurial spirit. You thrive in a dynamic, fast-paced, fluid environment. You are comfortable with ambiguity and take initiative to lead projects.
NICE TO HAVES:
- Start-up experience
- Interest in fashion
WHY BIRDY GREY: BENEFITS & PERKS (for eligible Full-Time Employees)
- Competitive Compensation: Based on experience and performance + Annual Performance Bonus
- Healthcare Benefits: 100% employer covered medical dental & vision plans, 50% spouse and dependent medical coverage + access to One Medical + Mental Health Benefits
- Retirement: 401K + up to 4% match after 3 months
- Generous PTO: Flexible Open PTO Policy + 11 paid holidays
- Wellness: A monthly wellness day + $50 monthly wellness stipend + summer Fridays
- Flexibility: Partial remote with a high level of autonomy and accountability + $50 monthly WIFI stipend
- Employee Discount: Free bridesmaid dresses + 50% discounts on Birdy Grey products
- Family Benefits: 3 months of paid parental leave
- Purpose: Join in the success of a high-growth, 80% women, minority founded, early-stage startup by driving performance and building out new processes
Highlights:
- Birdy Grey is #305 on Inc5000's List of Fastest Growing US Companies 2022
- #22 on BuiltIn’s Best Startups to Work for in LA
- Be part of a company innovating the $75B+ US wedding market (IBISWorld, 2019)
- Join a Women Founded Small Business blazing trails in the Bridal industry
- Birdy Grey is making waves on BuzzFeed, The Knot, Brides, People, Allure, PopSugar, Bustle and more
- Named #5 on LA’s 50 Hottest Startups in 2020 by Pitchbook & Dot.LA
- Customers can participate in Birdy Grey’s giveback program with The Princess Project, a non-profit that provides prom dresses and accessories to teens in need
Additional Information
The Lead Announces the 2021 Foremost 50 List: The Annual Power List of High-Growth D2C Brands
Cult-favorite bridal brand brings $99 bridesmaid dresses to one-day pop-up in Plano
Birdy Grey Instagram - @birdygrey
Birdy Grey is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Your rights under the California Consumer Privacy Act
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