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Ready to become a Wriker?
We are looking for a Senior Marketing Analyst at Wrike is to enhance and support digital marketing efforts throughout the lead journey including management of tracking tech stack, conversion and spend efficiency improvement.
More about Your team
The team has 5 members and focused on improvements of key business metrics like ROI, conversion rate. Moreover as a team we are in charge of tracking enablement and providing visibility for our stakeholders via reporting that we create. There are some project examples below:
- Enabling data sources for end-to-end analysis from impression to purchase for the certain marketing initiative
- Data extraction from 3rd-party advertising vendors and reporting automation
- Web scoring for campaigns optimization
- Preparing web data infrastructure to the upcoming restrictions on cookie tracking by Google
How we work?
- Tech stack: GA4/UA, GBQ, PostgreSQL, Tableau, ADH, Google campaign manager, Google tag manager, Airflow, Python
How You’ll make an impact
- By supporting critical lead data pipelines and partnering with data engineering team on new data enablement and the data quality
- Creating respective ETL processes
- Maintaining Google Analytics and Google Tag Manager
- Researching lead funnel data and providing insights for marketing teams
- Setting website and marketing campaigns A/B tests
- Building BI reports and visualize data for marketing stakeholders
- Presenting marketing performance results to team leads and the Exec team
You will achieve your best if you have
- 3+ years of experience working within marketing analytics
- Good knowledge of SQL & databases (we use Postgres and BigQuery)
- Experience with Google Analytics, including advanced functionality (filters, custom reports, custom dimensions/metrics, etc.), Google Tag Manager
- Python skills enough to build ETL processes
- Understanding of A/B testing methodologies
- Upper intermediate or fluent English
You will stand out with
- Airflow
Perks of working at Wrike
- Health insurance for you and your family
- SIM card with unlimited internet access for employees (provided during your employment)
- 21 paid vacation days
- 5 uncertified sick days per year
- 10 fully-paid working days of sick leave per year
- School allowance of up to €600 per month (for children at school age)
- Up to 18 weeks of fully-paid maternity leave
- 2 weeks of fully paid paternity leave. Enhanced four weeks of fully paid paternity leave will be available for employees after 6 months of continuous service
#LI-MR1
Who Is Wrike and Our Culture
Wrike promotes a hybrid work mode for those that live near an office hub, we meet in the office 2-3 times a week. This work mode supports our culture of collaboration and solving problems fast to deliver business outcomes and win together.
Our persona
Our culture and Values
🤩 Customer-Focused
We care about our customers. We understand the customer journey, experience, and value derived from Wrike. Decision-making and action-taking are done with the customer in mind.
🤝 Collaborative
We work as one and win together, each bringing unique strengths that contribute to diversity of thought for better outcomes. Leveraging our own work management platform, we foster an environment of creative collaboration and shared achievement.
🎨 Creative
We strive to succeed through continuous innovation. It’s our pursuit of novel concepts that helped us create a market category. We continue to cultivate a workplace that fosters creative thinking as a means of transcending conventional boundaries and empowers us to break new ground to deliver extraordinary work management solutions.
💪 Committed
We believe in ownership at all levels of the organization, by owning workflows from start to finish. Each member of our team is an integral part of this commitment, establishing work as a platform for personal growth and transformation, as well as collective success and growth.
